It's been 20 days since I launched my website and started out on my journey to make my love for creating into my own business. 'Taking the leap' is one of the hardest things to do. Having the confidence to put yourself out there and do it for yourself is really daunting. Am I good enough? Will people like my work? What happens if I fail? These questions go round and round in your head and make you doubt yourself until you find you are stuck in a rut and not progressing at all! As soon as I realised this, I knew I had to put all these fears aside and just make a go for it.
In the last 20 days I have realised that absolute perfection is unachievable. The amount of time I spent worrying over my website and the content (or so I thought a current lack of) was time I was losing without my work being out there for potential clients to see. I realised it didn't really matter that there wasn't as much work on my website at this point compared to other creatives out there. They have been working longer than you and naturally will have more to show for it. I am just starting out and the content will grow and evolve over time as my business and career progresses.
I also have to remind myself that jobs aren't going to suddenly appear. You have to promote your work and make it accessible to others. We are so fortunate in this modern era to have platforms such as Instagram and Pinterest to be able to do this, but it still takes a lot of time and commitment to make it happen. Followers aren't going to come on their own — your content has to be engaging and new posts added regularly to keep them interested. You won't have hundreds of followers when you start out, but it's important to remember that every time you post on your social media and update your website, you are increasing that chance of getting noticed and recognised by potential clients.
But possibly the biggest reservation of all when deciding to 'take the leap' (it certainly was for me) is the fear of not knowing everything there is to know about what it takes to run a successful creative business. The most valuable thing I have realised so far on this journey is that the only way I will learn is to get on and do it. I will pick up new things along the way and learn from the mistakes I make. Believing in yourself and your work is the ultimate key to succeeding in your creative business.
This is my first ever blog post but I hope it is one of many. I would love to keep these coming and to share my experiences as I progress. Be sure to subscribe and stay up to date with my latest posts and news.